Maximising Your Secondary Rights - 04 May 2010 This course will focus on how publishers can increase their revenues through the exploitation of the secondary rights held in their publications. During the course of the day we will cover the range of exploitation opportunities both in print and online and across a range of markets and languages.
Web 2.0: Online communities and social media - 05 May 2010 Web 2.0 principles and practices can allow publishers of all sizes to communicate and engage effectively with customers and communities in ways radically different from traditional marketing relationships, resulting in true two-way communication. This practical course will clear away any perceptions that Web 2.0 is a mix of confusing jargon and technology, and demonstrate how Web 2.0 thinking and tool use can help publishers to become more successful. Delegates should bring a laptop to the course.
STM 20th Intensive Course in Journal Publishing – Europe The premier course for middle and junior managers in social science & STM publishing - 09 May 2010 For twenty years this course has held the premier place in publishing training. Feedback from 2009 registrants has told STM that we gave them what they wanted. For 2010 we are committed to providing more of the same, yet making the changes that year on year must be made to make sure that the constantly changing environment is taken into account.
The course aims to provide a serious grounding in all aspects of learned journal publishing. The emphasis will be on understanding in depth the various publishing functions. It is intended that each function should be understood within the overall context of joined-up publishing. The presenters have been asked to describe journal publishing as it is and what is may be becoming.
Sunday, 9 May to Thursday 13 May 2010.
ALPSP Update: Text Mining for Publishers - 11 May 2010 Chair: Sophia Ananiadou, National Centre for Text Mining NaCTeM, University of Manchester
A practical update on text mining for publishers. How can it enrich the user experience? How can text miners and publishers work together to provide services and standards that will support the next generation of scholarly publishing?
Taking eBooks to Market - 11 May 2010 This course aims to provide guidance on the most effective routes to market, for smaller publishers who intend to make digital versions of their books available, or are already doing so. It will take an interactive, group-led approach to solving problems and/or identifying opportunities around many different topics.
The Journal Editorial Office - 19 May 2010 This is an introductory course for those new to the editorial side of journals publishing. Participants will gain a broad overview of the workings of the editorial office in both non-commercial and commercial publishing companies. The course is highly interactive and the emphasis is on practical problem solving and sharing of experience. Participants will be able to see how they can help to improve and shape the journals they work on.
Citation Analysis for Publishers - 27 May 2010 Bibliometrics in the broadest sense is simply the study of texts or information, but in a journal publishing context, it is most commonly used to refer to the analysis of citations between journal articles. This course provides an overview of bibliometrics with particular reference to journal metrics such as the Impact Factor, Eigenfactor, and SJR indicator, and will discuss the robustness, reproducibility, and statistical validity of these metrics. Specific attention will be given to characteristics and differences between commercial citation indexes, and will include hands-on use of these products, including an illustration of the types of analysis which can be derived from these data sources. The course will conclude with a discussion on the relationship between download statistics and citations.